ADM Insights & Strategy is a research consultancy that approaches market research with an anthropological lens for greater human-centricity and depth of understanding.
We help clients
understand their constituents’ social,
emotional, and cultural “why’s” to
enable the creation of more
impactful strategies.
Autumn D. McDonald is a Market Researcher, Sociocultural Anthropologist, Insights Maven, and the owner of ADM Insights & Strategy.
With more than two decades of experience in research, analytics, and insights, Autumn D. McDonald has led teams at numerous Fortune 500 companies and research across six continents.
ADM insights has been our go to partner when we are tackling tough issues that are outside of our day to day work. The team has helped us address a broad range of problems; from working with us to improve our global brand tracker process to training our team on how to build effective concepts and do strategic insights planning. The team continues to impress with their thoughtful responses, broad experience, and collaborative approach. They feel like an extension of our team.